Historic API company announces CEO – BNamericas English

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Press Release

By Ericsson

This is an automated translation of the press release issued in Spanish

Today, the startup dedicated to accelerating the global adoption and innovation of common network application programming interfaces (APIs) announces Anthony Bartolo as its CEO. In parallel, the new company also revealed its name: Aduna, derived from the Latin word representing many entities coming together into one.

Bartolo is a seasoned technology executive with over 30 years of experience expanding global businesses, driving new business strategies and motivating cross-functional teams to achieve exceptional growth. Most recently, Bartolo served as Chief Operating Officer (COO) at Vonage and previously at Bandwidth.

Prior to Bandwidth, Bartolo was Executive Vice President and Chief Product Officer at Avaya, where he led the transition to a Software-as-a-Service business model, resulting in an eleven-fold increase in annual recurring revenue and significant new customer wins.

Previously, Bartolo held several executive roles at Tata Communications, including President of Mobility and Chief Product Officer. His achievements included designing and implementing a more competitive product strategy, leading the company’s expansion into new market segments, securing new strategic alliances and expanding the company’s global presence.

Launched in September 2024, Aduna will bundle and sell network APIs globally, with the vision of making new applications work anywhere and on any network, paving the way for developers to innovate much more quickly and easily. Advanced and easily accessible networking capabilities will open the next frontier in innovation, enabling developers to create new use cases across multiple sectors. The new company will provide network APIs to a broad ecosystem of developer platforms, building on existing industry CAMARA APIs.

Niklas Heuveldop, Head of Ericsson’s Global Communications Platform Business Area, comments: “Anthony is a recognized global technology leader with a proven track record of successfully executing strategies in fast-moving businesses. His unique technology, operational and enterprise industry experience positions him exceptionally well to deliver on Aduna’s vision. We are excited that Anthony will now take on the role to further accelerate the onboarding of developer platform partners, enabling millions of developers to access advanced network capabilities and drive the next wave of service innovation through common APIs across industry-leading partner networks globally.”

Bartolo comments: “Aduna is at the forefront of the next wave of technology. Providing developers with ubiquitous access to open, programmable network functionality through common APIs will enable them to innovate on a global scale and generate value for enterprises, their customers, and the telecommunications industry. These new and more advanced applications will create better customer experiences, open up new revenue streams, work seamlessly anywhere in the world, and provide businesses with innovative and differentiating ways to operate. I am honored to lead Aduna into a new frontier for the future of technology, communication, and the telecommunications industry.”

Bartolo will assume his responsibilities as CEO on January 20, 2025. Closing of the company is expected to occur later this year, subject to regulatory approvals and other process conditions.

About Aduna

Aduna is a joint venture between global telecommunications providers and Ericsson, dedicated to revolutionizing the network API market. Its initial partners include: América Móvil, AT&T, Bharti Airtel, Deutsche Telekom, Orange, Reliance Jio, Singtel, Telefónica, Telstra, T-Mobile, Verizon and Vodafone. By providing a standardized platform that fosters collaboration and innovation, Aduna is poised to usher in a new era of digital services that enhance user experiences and foster industry growth.

Global telecom leaders join forces to redefine the industry with network APIs

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